Natural Bond Graphics for Tarkett

To mark the launch of Tarkett’s sustainable vinyl flooring range iQ Natural, during Stockholm Furniture Fair 2020, Note created the Natural Bond exhibition. We also developed a supporting graphic identity and communication concept.

As a preview on social media, we designed a series of digital renders, animations and graphics to illustrate the elements visitors would experience in person at the exhibition. Objects could be seen clad in Tarkett’s iQ Natural coverings and bonded together using blue straps – a teaser for the centrepiece of the installation. In the physical space, we created signage and a printed brochure. Every element of the exhibition (objects, pillars, straps) were number-coded, so visitors could easily locate them in the ‘‘manual’’ section of the brochure.